DMA & IAB Members

News

2 February 2012 | Leadscon West

Las Vegas, Nevada Booth #500 Feb 28 – 29

2 February 2012 | OA&A/TFM&A

London, England Feb 28 – 29

2 February 2012 | Ad Tech Sydney

Sydney, Australia Stand #61 Mar 14 – 15

27 January 2012 | New Home for the UK Email Team

It’s no big secret that the Intela London office keeps growing! The story for the UK office started a few years ago with only a few people on board but now our London office is counting nearly 50 employees. To accommodate our tremendous growith, we decided to add a second office space to move some of our staff into. Eight members of our UK email team moved into the new office: same building but different suite. If you didn’t get the chance to come and see us in our new place it is time! We are now located in Suite 350 (instead of 305… not hard to remember?!). We made it all cozy to motivate ourselves to hit more records for 2012! Even>

20 January 2012 | Will 2012 Be the Year that Smartphones Become Geniuses?

Blackberry’s EMEA Director of Marketing, Tim Hodkinson declared that, “2012 will be the year of NFC.” At which point, everyone thought to himself: ‘what is NFC and are we going to need Arnie to battle it?’ NFC stands for Near Field Communication, a short-range wireless technology that you most likely unwittingly use today.  The key fobs you swipe to get into your office uses NFC.  So does that contactless credit card you use each morning to get your balanced nutrition at McDonalds or Starbucks. NFC devices can be used with contactless payment systems in combination with things like Google Wallet – a virtual wallet that stores credit card information.  Germany has already trialed a NFC ticketing system for public transport>

22 December 2011 | Social Media in the New Year

Trend predictions for Social Media in the New Year 2012, are just what you might expect –  dive into this article and tell us if you agree. Social media is expanding exponentially and I am curious to see what trends prove most successful in our industry.  I know more brands/advertisers are realizing the importance of reaching a broader more targeted audience through social media but the key for us is sustaining this business.  With Intela’s new platform we have realized several tools to sustain a campaign’s longevity through monitoring quality and keeping solid communication.  Get with your account rep today and let them know what you are increasing your focus on in 2012.   Posted by: Josh Krogh, Senior Affiliate Manager  

16 December 2011 | Intela Gets Smarter

Recommendation engines are all over the web. We find them when we purchase things at Amazon, when we watch movies from Netflix and when we add new Friends to Facebook. The idea behind these recommendation engines is that based on similarities of items that are found between you and other users of the same application, the engine can infer your probable likeness of other items that you have not tried, books you haven’t purchased, movies you haven’t watched, friends you haven’t friended. At Intela we are always pushing the limits of what the technology can do for our systems and applications and we have been working on ways to improve how we deliver a better service to our customers. So>

26 January 2012 | Affiliate Summit West

Las Vegas Jan 8- 10, 2012 Meet Market Table #47 Booth #408

13 December 2011 | E-Marketing Forum

Paris Jan 24-25, 2012 Stand #A24

13 December 2011 | Dx3 Canada

Toronto Jan 25-26 Booth #535