Daily Deals, Australia’s Got Talent and the kick off series like Master Chef are very much turning heads in US’s sister markets, Australia and Canada. The NA sales team is watching the trends excitedly to see how we can contribute to Intela’s growth in these markets. Last week, the Lead Gen team hosted several meetings to talk about potential growth within Intela’s properties.
The buzz surrounding the Australian and Canadian markets is our new hire. Their vision and strategy will help them vertically integrate within these markets and be poised for growth in the final quarter of the year. Our conversations are currently revolving around trends and brands from Tim Horton’s coffee to Vegemite.
Australia is moving towards Summer and the beach, while Canada is moving towards winter and themes like ‘back to school’ which leaves the NA team left in the fall to think about these different seasons. With the Affiliate Summit East and Leadscon in New York right around the corner at the end of August, we are looking forward to new opportunities as they present themselves in these markets!
Posted by Kyleigh Fuller, Director of North American Sales.